For the person behind the counter

Everything runs from the counter.

Counter is GST billing, live stock and your own online store — one system for Indian shops. Ring someone up at the till, and your stock, your online store and the day's total all just know.

  • GST invoices
  • UPI, card & cash
  • Your own online store
  • No card to start
The Counter till on a tablet beside the same shop's online store on a phone
Why shops switch

You already know this feeling.

Ring up one sale at the counter and four other things should update by themselves — the stock count, your online store, the order list, the day's total. On most setups, none of them do.

With Counter: one inventory that the till, backoffice and online store all read, so a sale anywhere updates stock everywhere
Without Counter: stock counted by hand twice, a shop sale the website doesn't know about, orders scattered across a notebook, chats and a courier app
Without CounterWith Counter

Drag (or use arrow keys) to compare

One system, three surfaces

The till, the backoffice and your online store read from the same shelf.

Sell a saree at the counter and it's gone from your online store in the same second. Sell one online and your till knows before the customer does. Nothing to keep in sync by hand.

The Counter till asking a staff member to choose a branch and enter their PIN

Counter Till

Pick a branch, unlock with your PIN, start selling. Hold bills, split payments between UPI and cash, print or share a GST receipt.

Counter Backoffice

Stock, orders, shipping and payments — the same numbers the till just updated, with a to-do list of what needs you today.

Your online store

Included

Every product you stock shows up on your own shop page automatically. Customers pay by UPI or card; the order lands in your backoffice.

How it works

From sign-up to first sale in an afternoon.

  1. 01

    Add your shop and products

    Create your account, add a store and your products with price, GST rate and HSN. Set opening stock in the same step.

    About 10 minutes
  2. 02

    Sell at the counter

    Open the till on any tablet, phone or laptop. Staff unlock it with their own PIN. Every bill is a GST invoice and every sale takes stock off the shelf.

    From day one
  3. 03

    Share your online store

    Your shop page is live the moment you add products. Share the link on WhatsApp and Instagram, or print the QR for your counter.

    Whenever you're ready
What actually matters at a counter

Built around the six things a shop counter needs

01 · Stock truth

Live stock on every product

Each product carries this branch's count. Low stock warns you before you promise it; out of stock blocks the sale instead of overselling what already went online.

02 · Queue control

Hold a bill, serve the next customer

Park as many bills as the counter needs, each with its items and total intact, and pick any of them back up in one tap.

03 · However people pay

A cash drawer calculator that earns its place

Note buttons sized to your drawer, an exact-amount shortcut and change due in big numbers. UPI, card or cash — the bill won't close until it's fully paid.

04 · Split payments

Part UPI, part cash, fully checked

Split a bill two ways and Counter keeps asking for the rest until both parts add up to the total exactly. No more end-of-day gaps.

05 · Set up once

Discounts, customers and GST, already in place

Discount codes work at the till straight away. A sale updates the same customer record as an online order. Each product's GST rate and HSN code go straight onto the invoice.

06 · Your shop, online

An online store you never have to update

Your shop page lists what's actually on the shelf, with GST-inclusive prices and checkout by UPI or card. Pack the order, add tracking, and the customer gets a link to follow it.

Made for Indian retail

Not a foreign POS with a rupee sign bolted on.

GST-ready invoices

HSN and rate on every line, CGST/SGST split, your GSTIN on the receipt.

Priced in rupees

₹ everywhere, lakh-and-crore totals, Indian number formatting.

UPI first

UPI at the counter, and UPI, cards and net banking online through Razorpay.

WhatsApp-native

Share your store link, and message customers their order and tracking in one tap.

Runs on your phone

Till and backoffice work in the browser on the phone or tablet you already have.

Many branches, one stock

Every branch has its own till and staff PINs, all reading one product list.

Pricing

One flat monthly price. No cut of your sales.

Start on a free trial with no card. Pick a plan from your backoffice when you're ready.

Starter

One shop, one counter

₹999/month
  • 1 store
  • Up to 3 staff PINs
  • GST billing at the counter
  • Online store with UPI & card checkout
  • Shipping, returns and CSV export
Start free
Most picked

Growth

A busy shop, or a second branch

₹2,499/month
  • Up to 5 stores
  • Unlimited staff PINs per store
  • Every branch's stock in one view
  • Everything in Starter
Start free

Pro

A chain of stores

₹4,999/month
  • Unlimited stores
  • Unlimited staff PINs
  • Everything in Growth
  • Priority support
Start free

Prices are per shop, per month. Online payments carry Razorpay's standard fee; Counter adds nothing on top.

Questions, answered plainly.

Let's put it on your counter.

Set it up yourself in a few minutes, or leave your number and we'll walk you through it with your own products — not a generic demo.

Start free — no card needed

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